guided. is a powerful tool that software providers can leverage throughout the entire customer lifecycle to drive better business outcomes.
1. Product Marketing and Awareness
Create interactive product demos that showcase key features
Develop engaging "how it works" tours for website visitors
Design visually appealing feature comparison guides
Create industry-specific use case demonstrations
Outcome: Increased brand awareness and product interest
2. Sales Enhancement
Build personalized demo environments for prospects
Develop guided tours of free trials or freemium versions
Design responsive FAQs to address common sales objections
Outcome: Higher conversion rates and shortened sales cycles
3. Customer Onboarding
Create step-by-step setup guides for new users
Develop interactive welcome tours introducing key features
Design role-specific onboarding paths for different user types
Outcome: Faster time-to-value and increased initial adoption
4. Product Usage and Feature Adoption
Create in-app tours highlighting lesser-known features
Develop interactive guides for advanced use cases
Design "tip of the day" or "feature of the week" showcases
Outcome: Deeper product usage and higher feature adoption rates
5. Customer Support
Develop interactive FAQs for common issues
Design visual step-by-step solutions for complex problems
Build guided workflows for user-led problem resolution
Outcome: Reduced support ticket volume and faster issue resolution
6. New Feature Rollouts
Create engaging announcements and walkthroughs for new features
Develop before-and-after comparisons to highlight improvements
Design interactive release notes that users can explore
Build targeted adoption campaigns for specific user segments
Outcome: Faster adoption of new features and increased user engagement
7. Customer Education and Empowerment
Create a comprehensive, interactive user manual
Develop an on-demand video library of how-to guides
Design self-paced learning paths for different proficiency levels
Build interactive best practice guides and use case examples
Outcome: More knowledgeable and confident users
8. Community Building and User-Generated Content
Create templates for users to share their own guides and workflows
Develop showcases of innovative uses submitted by customers
Build guided tours of community features and resources
Outcome: Stronger user community and peer-to-peer support
10. Competitive Differentiation
Create side-by-side interactive comparisons with competitors
Develop showcases of unique features and capabilities
Design migration guides for users switching from competitors
Build "why choose us" interactive presentations
Outcome: Clear value proposition and competitive advantage
By leveraging guided. throughout the entire customer lifecycle, software providers can create a more engaging, effective, and valuable experience for their users. This comprehensive approach leads to increased sales, deeper product adoption, more effective support, and ultimately, higher customer retention rates. guided. empowers software companies to not just sell a product, but to guide their customers on a journey of continued value discovery and realization.